motion to notion

You don’t see air but you feel it in every moment. We produced this TVC for Daikin to capture the quiet impact of comfort at home, where every detail just feels right. Built around the idea of invisible comfort, the film brings Daikin’s iSmile Eco+ to life - designed for wellness, intelligence, savings, and a more eco-friendly way of living.

A project we had the privilege to produce for Great Eastern Singapore; telling the story of Mageswaran Devadas, an agent who turned what began as a job into a lifelong calling. For over two decades, he’s stood by his clients through life’s milestones and moments of loss, not just as a professional, but as someone they can truly count on. Grateful to be part of a film that celebrates strength, compassion, and the quiet power of showing up for others. Agency: BLKJHavas Director: Milo Yeo Producer: Shakirin Shah PM: Poh Yi Jie DOP: Jonan Liang CA: Azrin Putra Gaffer: Slack Ng Jr Grip: Leon Sia Soundman: James Choong MUA: Jo Ng PA: Dini Izzati Editor: Matthew Koch, Shakirin Shah Colourist: Shakirin Shah Audio Mix: David Ong

A project we had the privilege to produce for Great Eastern Singapore; telling the story of Zoe Yap, a survivor who turned her personal journey into a purpose-driven calling. Having faced life’s challenges firsthand, she now stands alongside her clients with empathy and strength — not just as an agent, but as someone who truly understands what it means to rebuild and move forward.

We led the full creative and production for E&E’s 75th anniversary film; crafting a cinematic piece that honors its legacy while pushing the story forward with intent and a modern edge.

Different stories. One purpose. We had the privilege of bringing together the lives of Great Eastern's agents who show up, day in and day out, through every milestone, every uncertainty, every moment that matters. Proud to produce these stories and share their dedication with the world.

We brought this motion graphics piece to life through design, rhythm, and storytelling; turning information into something engaging and easy to follow.

Focus on Us — an awareness piece by Unlocking ADHD that reframes how we see ADHD. Through the lived experiences of individuals with ADHD, this initiative celebrates creativity, energy, and resilience, showing that what’s often seen as a challenge can also be a source of strength. This director’s cut features an AI-composed music score, where we explored how AI can be used as a creative tool to develop original, story-driven soundtracks. From mood exploration to final composition, this approach allows us to craft custom music quickly, adapt it to different cuts or formats, and stay flexible without compromising emotional intent. This opens up new possibilities for brands and storytellers looking for bespoke sound at scale. Grateful to be part of the journey in bringing this heartfelt piece to life. It's a reminder that ADHD isn’t a flaw, but a different way of thinking, creating, and experiencing the world. Former Creative Team from BBDO Singapore Creative Chairman: Tay Guan Hin Associate CD: Amanda Ler & Kevin Ho Executive Producers: Moonlake Lee & Zainuldin Zainol Director: Milo Yeo Producer: Shakirin Shah Cinematographer: Jonan Liang Camera Assistant: Ryan Thanakan Yong Gaffer: Slack Ng Jr. Grip: Leon Sia Rui Shen, Jiaer Low Make Up Artist: Jo Ng PA: Yap Jia Min, Chow Darren Editor: Isaac Samuel Wong Colourist: Shakirin Shah Music: Chow Darren, Isaac Samuel Wong Audio Mix: David Ong

A project we produced for Edwards Lifesciences APAC, capturing the Patient Experience Day, bringing together stories, moments, and connections that highlight the human side of healthcare.

A project we had the honour to produce for Great Eastern Singapore — telling the story of James, a music teacher who found strength, love, and purpose even in the face of life’s toughest challenges. Grateful to be part of a film that reminds us what truly matters. ❤️🎬 Agency: BLKJ Havas

Another episode we had the honour to produce for Great Eastern Singapore; telling the story of Eugene, a father who wanted to give his children the confidence and support to chase their own paths. Grateful to be part of a film that celebrates every parent’s love and foresight. ❤️ Agency: BLKJHavas